Gestaltung von Vertriebsstrukturen im Auslandsmarkt: Konzeption eines transaktionskostenbasierten Prozessmodells und seine Anwendung in der ... und Innovationsmanagement) (German Edition) Book PDF, ePub eBook

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Book Descriptions:
Christian Thiel arbeitet als Entscheidungsgrundlage einen um spezifische Internationalisierungsparameter erweiterten Bewertungsmechanismus in der Transaktionskostenlogik heraus. Er überprüft diesen an einem realen Unternehmensbeispiel und identifiziert ihn als zielführendes Konzept.

Gestaltung von Vertriebsstrukturen im Auslandsmarkt: Konzeption eines transaktionskostenbasierten Prozessmodells und seine Anwendung in der ... und Innovationsmanagement) (German Edition) by Christian Thiel

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